INTRODUCTION

An initiative of two young sisters from Castiglia-La Mancia which helps to make livestock activity profitable of beef cattle in the southwest of the Province of Ciudad Real.

They created an online platform and a mobile application (app) that allows farmers to collect and manage data on their livestock and coordinate the various vaccinations imposed by the local Administration. This will help farmers to have more control, be more agile in sending information to vets or cowboys and comply with regulations if an inspection arrives.

SUSTAINABILITY

Yes, 3-year long.

TRADITION AND INNOVATION

Camporal focuses on extensive livestock farming and applies innovative technological and business models for efficient livestock and farm management, thus helping to minimise losses due to management based on a lack of real data.

“When I was a child, I used to spent the week dreaming of the weekend coming up so that I could go to the countryside with my father. Today, that dream became a profession and now every day is Saturday” declaire on of the founder.

“For as long as I can remember, I have had memories of the countryside: of cows, goats, sheep, horses... of nature in general. It is impressive to see how there is a something that has accompanied you all your life and has helped to mould you into what you are today.

LANDSCAPE

“The only shortcomings we found in our rural context are: poor or lack of internet connection (4G mainly), less technological users (which forces us to put more emphasis on design to make it very intuitive) and little Institutional support to facilitate access to their official platforms which, as each Autonomous Community has its own and they are completely different, makes it not very viable”.

VALUES AND STANDARDS

“We do not follow any official criteria”

SCALABILITY AND RESILIENCE

“In order to support our client, we created a blog where we share tips and experiences regarding farming and livestock.

"The farmer is a professional who takes years to learn his trade and whose value is decisive in feeding you, maintaining rural areas and landscapes” we can read in the blog.